Research and partnership call for the next generation of immersive experiences

This aims to develop a research programme to bring together organisations within the creative economy with researchers from both the arts and humanities communities and beyond, to ensure that the UK’s world leading creative industries and research sectors are able to fully understand, develop and exploit immersive technologies. The programme explores the new technology-enabled, multi-sensory, narrative, interpretative, and performance experiences that will drive future creative and commercial value through supporting interdisciplinary and intersectoral projects.